social media

ZebethMedia staff on what we lose if we lose Twitter • ZebethMedia

I spied a tweet the other day that journalists would suffer if Twitter ever shut down because they would lose a driver of traffic. While there is some truth to that — Twitter does help expose your writing to a larger audience — it’s also true that Twitter has value beyond that for journalists and […]

Summer International uses social media data to launch new beauty brands • ZebethMedia

If you follow #beautytok, #beautytube or any beauty content on social media platforms, you know that popular product trends are hard to keep up with. Summer International stays ahead of the game by identifying the most influential content creators, and working with them to incubate new brands. Founded in Singapore and based in Los Angeles […]

Google and Twitter veteran maps out a Twitter alternative • ZebethMedia

Twitter’s new CEO and owner Elon Musk is rattling the cage at his social network and ruffling a lot of feathers both inside and outside of the company. But while some in the tech world describe that kind of chaos as a garbage fire, others see it as something very different: an opportunity. Years-old federated […]

Twitter begins to roll out grey checkmarks for high-profile accounts • ZebethMedia

A day after announcing that it’d denote high-profile accounts in a way distinctive from the blue checkmark now available to all Twitter Blue subscribers, Twitter has begun to roll out new badges that denote particular categories of official accounts, including government accounts, major media outlets and some public figures. The move is an attempt to […]

Boosted by Twitter drama, Mastodon reaches 1 million active monthly users • ZebethMedia

Mastodon, the decentralized social network that’s increasingly being positioned as an alternative to Twitter, has eclipsed 1 million active monthly users. That’s according to CEO and lead developer Eugen Rochko, who revealed the milestone in a post on Monday morning. Germany-based Mastodon has experienced rapid growth since Elon Musk’s takeover of Twitter, with nearly half […]

Twitter begins rolling out $7.99 Twitter Blue plan with verification, fewer ads • ZebethMedia

Just days after newly minted Twitter CEO Elon Musk floated changes to Twitter’s system for verifying user accounts, including charging $8 per month for the privilege, Twitter appears to have begun rolling out a new tier of Twitter Blue, its premium subscription service, that reflects some of the changes that Musk has proposed. According to […]

Musk blames ‘activist groups’ for major advertisers pausing spending on Twitter • ZebethMedia

As mass layoffs begin at Twitter, major advertisers are pausing their campaigns on the social network — a move that’s gotten the attention of newly-minted CEO Elon Musk. In a tweet this morning, Musk blamed a “massive drop” in Twitter revenue on “activist groups pressuring advertisers,” likely referring to an open letter sent Tuesday by […]

BeReal raised $60M in its Series B earlier this year, now has 20M DAUs • ZebethMedia

BeReal, the photo-sharing app, has been a huge hit with Gen Z and beyond. Now with other big social apps rushing to clone some of its no-frills ethos, it’s put together a war chest to work on its next chapter. ZebethMedia has learned that the startup closed a round of $60 million earlier this year. […]

Kanye joins the ranks of arrogant billionaires buying their own echo chambers • ZebethMedia

After a whirlwind month of spewing racism, antisemitism and just straight oddities, Ye, the rapper formerly known as Kanye West, announced his intention to buy right-wing extremist “free speech” platform Parler. Coincidentally, we’re sure, the app’s CEO is George Farmer, who is the husband of Kanye’s new best friend, conservative political pundit Candace Owens. In […]

Discord doubles down on apps to make servers more dynamic • ZebethMedia

Discord is refreshing its popular chat app with a handful of new features, including one that developers who build tools for the platform have wanted for a long time. The changes seek to make the community-building app a more versatile place to hang out, with new ways to customize the servers where hundreds of thousands […]

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