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YouTube will soon roll out a ‘Go Live Together’ co-streaming feature to select creators • ZebethMedia

YouTube is gearing up to roll out a new feature that will allow select creators to invite a guest to go live with them, the company announced on its Creator Insider channel and in a blog post. At launch, creators will only be able to co-stream via a phone, as the feature won’t available on the desktop version of YouTube. The new feature will initially only be available to a select group of creators, but YouTube plans to expand co-streaming to more creators in the future. Creators can schedule a live stream with a guest from their computer and then go live from a mobile phone. Or, they can go live immediately from their mobile phone. Although you can rotate guests on your live stream, you can only have one guest appear at a time. Once you invite a guest, your stream feed will show above your guest’s. In the next few weeks, some creators will be able to select the new “Go Live Together” button on their accounts. Creators need to start by entering their stream details, including the title, description, monetization settings, thumbnails and visibility settings. After selecting the “Invite a co-streamer” option, creators will be able to choose a guest to invite to their live stream. After the guest clicks the invite, they will be sent to a waiting room. When both people are ready, the host can tap the “Go Live” button. YouTube’s guest streams can run advertisements, but revenue will solely go to the host. It’s worth noting that the stream won’t appear on the guest’s channel, but YouTube says it’s aware that visibility on guest channels is important, which indicates that the company could potentially ship the feature in the future. The launch of the new feature comes as TikTok and Twitch recently launched their own co-streaming features. A few weeks ago, TikTok rolled out a new feature called “Multi-Guest” that lets hosts go live with up to five other people using a grid or panel layout. Last week, Twitch officially launched a new feature called Guest, which lets streamers easily pull other creators and fans into their streams for talk show-like experience. Guest Star makes it possible for anyone to pull up to five speakers into a stream at once. Unlike with YouTube’s co-streaming feature, TikTok and Twitch both allow you go live with more than one person. Given that YouTube’s co-streaming is still in the early stages, it’s possible that it may expand the limit to allow creators to go live with multiple people.

Twitch opens Guest Star up so anyone can run their own talk show now • ZebethMedia

With its biggest product launch in years, Twitch is betting on a near future of the platform that features more dynamic conversations, expanding its current focus beyond mostly solo streamers. Through a new tool called Guest Star, which launched in a limited beta earlier this year, streamers can now easily pull other creators and fans into their streams for talk show-like experience. Guest Star makes it possible for anyone to pull up to five speakers into a stream at once. Creators can can host and manage guests from Twitch Studio and OBS, the streaming software of choice for many of the app’s more advanced creators. Guest Star can be enabled through the creator dashboard where it’s now available to everyone. Image Credits: Twitch With Guest Star, streamers can directly invite guests or tap members of chat to join. Viewers in chat can also ask to be featured on stream, providing another way for creators to incentivize and reward their supporters. Hopping into someone else’s stream just requires clicking a pop-up notification and guests can join with either video or just audio enabled, a setting that the host can determine and toggle on and off. Moderation tools give hosts a few ways to manage what guests do, including controlling their audio levels, disabling video like we mentioned and ultimately giving them the boot if they misbehave. Twitch’s suspicious user detection feature adds a layer of safety for hosts looking to choose members of chat to bring into a stream. As an additional safety layer, only phone-verified Twitch users can appear as guests and a digital “backstage” area makes it possible to lay out ground rules and coordinate before Twitch sees Guest Star as a natural evolution of the success it’s seen in the “Just Chatting” category, which has exploded since 2020. Comparing the first five months of 2022 to the first half of that year, hours watched in the category shot up 151% and Just Chatting creator revenue grew 169%.

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